Tracked links

Tracked links New

Make a short link for your Instagram bio, a post or a newsletter. Pulse tags it, counts the clicks, and shows the visitors, orders and revenue each link brought.

Create a link#

  1. Open Links in the dashboard

    Fill in the destination page, a label only you see, and the channel (Instagram, Threads, X, Newsletter, YouTube, TikTok or Other). Optionally set a short name and a campaign.

  2. Copy the short link

    It looks like https://YOUR_PULSE_DOMAIN/go/your-link. Paste it in your bio or post.

  3. Read the results

    Each link shows clicks, unique visitors, orders and revenue (all time), and revenue per click.

What a click does#

  • Pulse records a link_click event for the link's site (bots and link-preview fetchers are redirected but not counted).
  • It redirects (302) to your destination with utm_source, utm_medium, optional utm_campaign, utm_content set to the link's short name, and ref. Your own query parameters are kept.
  • The visit that follows is attributed to that source, so revenue attribution credits sales to the link.
Channelutm_sourceutm_medium
Instagraminstagramsocial
Threadsthreadssocial
Xxsocial
Newsletternewsletteremail
YouTubeyoutubevideo
TikToktiktoksocial
Othera name you chooselink

Rules#

  • The destination must be on your site's domain (or a subdomain), unless you tick external destination. It can never point back to Pulse, include a username or password, or use anything but http(s).
  • Short names are 2 to 40 characters: letters, numbers, - and _, and unique across Pulse.
  • Up to 200 links per site. Deleting a link stops it working; clicks already counted stay.

Common issues#

Clicks are counted but orders are zero
Orders appear when the buyer's checkout carried their visitor id. Make sure the destination page runs the Pulse script and your checkout is connected.
“The address must be on your domain”
Use a page on the site's domain, or tick external destination.
The link says it is no longer valid
The site's domain changed and the destination no longer matches. Edit the link.